Vol. 1 No. 1 (2026): Universal Journal

Articles

• Customer Relationship Management in SMEs: A Literature Review

  Rahmat Andriansyah ⁽¹⁾, Andi Heru Susanto ⁽²⁾, Chaiwat Srisuk ⁽³⁾

  (1) Universitas Salakanagara, Indonesia ,

  (2) MNC University, Indonesia ,

  (3) Chulalongkorn University, Thailand

  42-47

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  DOI : 10.56861/universal.v1i1.42

  Abstract View : 80

  PDF downloads: 52
• Strategic Management Practices in Multinational Corporations: A Historical Perspective

  Conita Afriani ⁽¹⁾, Sugeng Riyadi ⁽²⁾

  (1) Universitas Salakanagara, Indonesia ,

  (2) Universitas Indraprasta PGRI, Indonesia

  25-32

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  DOI : 10.56861/universal.v1i1.40

  Abstract View : 11

  PDF downloads: 8
• Evolution of Leadership Theories in Organizational Management

  Ruruh Aris Setyawibawa ⁽¹⁾, Rahman Tahir ⁽²⁾, Apichai Sombat ⁽³⁾

  (1) Universitas Salakanagara, Indonesia ,

  (2) Universitas Darmawangsa, Indonesia ,

  (3) Ubon Ratchathani University, Thailand

  1-16

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  DOI : 10.56861/universal.v1i1.38

  Abstract View : 63

  PDF downloads: 21
• Employee Engagement and Workplace Identity: A Meta-Synthesis

  Reni Septiani ⁽¹⁾, Puput Puspito Rini ⁽²⁾, Muhammad Fulaisum Firdaus ⁽³⁾

  (1) Universitas Salakanagara, Indonesia ,

  (2) Universitas Bestari, Indonesia ,

  (3) Universitas Al-Khairiyah Cilegon, Indonesia

  33-41

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  DOI : 10.56861/universal.v1i1.41

  Abstract View : 14

  PDF downloads: 4
• Employee Motivation Strategies: Trends from a Managerial Viewpoint

  Diana Kurniawati ⁽¹⁾, Yuni Kasmawati ⁽²⁾, Maria Lourdes Dela Cruz ⁽³⁾

  (1) Universitas Salakanagara, Indonesia ,

  (2) Universitas Budi Luhur, Indonesia ,

  (3) University of the Philippines Diliman, Philippines

  17-24

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  DOI : 10.56861/universal.v1i1.39

  Abstract View : 47

  PDF downloads: 45